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American Express Partners up With SZA and Enters the NFT Market

American Express (Amex) has officially entered the world of NFTs thanks to a partnership with Grammy-nominated singer-songwriter SZA.

People who have a credit card with Amex will have the option of acquiring 14 digital images from a collection named “Amex UNSTAGED x SZA.”

The images are inspired by a series of moments from SZA’s concert held at an event sponsored by the bank in June.

The NFTs will be available on the Ethereum blockchain and will have a fixed cost of $100 each.

People who took part in the event have already bought 10 of the 14 available NFTs, but the other 4 can be purchased only by American Express cardholders.

The NFTs were created by Fanaply, a company specialized in digital collectibles which relies on a layer-2 solution on Ethereum in order to mind eco-friendly NFTs.

Other artists who have already dabbed into NFTs include Kings of Leon, The Weekend, and Grimes.

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