DC Comics has made it clear that it is not keen on having artists using its intellectual property (IP) as NFTs. It has also added that it is planning on entering the NFT space on its own.
This revelation came in the form of a letter received by freelancers working for the company yesterday. Jay Kogan, The DC Comics’ senior VP of legal affairs pointed out that it is against the policy of the company to sell digital images that feature the IP of DC with or without NFTs.
Kogan mentioned that DC Comics, which is a subsidiary of Warner Bros, itself a unit of Time Warner, has its own separate plans for entering the NFT space, and it is already looking at various opportunities in order to enter the market with a boom.
Non-Fungible Tokens (NFTs) are becoming the newest fan collectibles and have generated significant press and buzz in the digital space. DC is exploring opportunities to enter the market for the distribution and sale of original DC digital art with NFTs including both new art created specifically for the NFT market, as well as original digital art rendered for DC’s comic book publications.
As DC examines the complexities of the NFT marketplace, and we work on a reasonable and fair solution for all parties involved, including fans and collectors, please note that the offering for sale of any digital images featuring DC’s intellectual property with or without NFTs, whether rendered for DC’s publications or rendered outside the scope of one’s contractual engagement with DC, is not permitted. If you are approached by anyone interested in including any of your DC art in an NFT program, please let Lawrence Ganem, DC’s VP, Talent Services know.
We expect the participation of DC’s freelance talent will be an integral component of the NFT program that DC puts into place. We’ll share further information as it becomes available, and we appreciate your cooperation and partnership.
– the text of the letter sent by Jay Kogan to company freelancers.