Starting yesterday, and up until August 6th, 2021, collectors and Porsche fans have the possibility of buying a unique design sketch by Peter Varga at an auction through SuperRare. Peter Varga is, of course, the Director Exterior Design at Porsche.
The drawing is not only unique, but it will also be available as both a digital asset and a physical one. The proceeds from the sale will go to Viva con Aqua, a non-profit organization, which offers access to clean drinking water, hygiene, and sanitation to countries like South Africa and Uganda.
The CEO of Porsche Deutschland, Alexander Pollich, declared:
“With the NFT initiative, we are once again demonstrating the pioneering spirit typical of Porsche, with which we are always boldly entering new terrain. With NFT, we are addressing existing Porsche customers, who are often passionate collectors, as well as new, younger target groups with a high affinity for digital trends. What is also especially pleasing for me is the fact that the initiative for the project was developed in our internal innovation process and implemented within a few months.”
Peter Varga also commented:
“Drawing a design sketch which is then traded online as a digital object was a completely new experience for me. The sketch combines the Taycan Cross Turismo with the 911. It links the design language of our iconic sports car with that of the youngest member of the model range. I look forward to seeing the response generated by this unique item among the auction participants.”